UXBRIDGE – Xerox has announced the development of a digital newspaper printing solution for VASP in Portugal that will give the publications distributor the capability of printing a set of international newspapers not currently available in Portugal. Titles include The Washington Post, Folha de So Paulo, The London Evening Standard, Tribune de Genve, Ekstra Bladet, 24 heurs, Expressen, Le Matin and Actualitatea Romaneasca.

VASP chose Xerox as its technology partner for this solution because of the reliability of its machines and the skills of its technical staff. The solution, the result of a €1 million investment, enables an immediate response to requests for unlimited production runs and will improve the time to market of 4,000 international copies of the various titles per day.

The newspapers are printed digitally using a range of Xerox DocuPrint 1050 continuous feed presses and Hunkeler finishing equipment. Editorial content is received in PDF, via the Internet, and is then printed digitally onto newsprint, reaching Portuguese readers at the same time as readers in the newspaper’s country of origin, thus providing an up-to-date product that the traditional solution – where the newspaper arrived much later on the newsstands – could not provide.

According to VASP Managing Director, Jos Carlos Loureno, “The success behind any business is reinventing it in order to meet customers’ needs. In fact, we embraced this project with great enthusiasm, not only to become a pioneer in our country, but also because VASP is now an international reference in using this kind of technology. Selecting Xerox Portugal as our technology partner was critical to the success of this project.”

“Xerox provided VASP with a newspaper publishing solution using the Xerox DocuPrint continuous feed presses which was the perfect answer for VASP’s needs. The power of this printing technology and the flexibility of printing on demand were key to meeting our customer’s requirements,” said Paulo Gomes, Production Systems Group Director, Xerox Portugal.

-XXX-

About VASP

Vasp, established in 1975, is a leader in the distribution of publications in Portugal. VASP stockholders are three of the main Portuguese media groups – Impresa, Cofina Media and Controlinveste Media – being responsible for the distribution of the publications of these groups as well as of many other independent editors, using its network of over 10,000 points of sale in Portugal.

Over Xerox
Xerox Europe, de Europese organisatie van Xerox Corporation, levert een uitgebreide range aan Xerox producten, oplossingen en diensten, alsmede bijbehorende supplies en software. Het aanbod is met name gericht op een drietal marktsegmenten: kantoren van klein tot groot, de markt voor productieprinten en grafische omgevingen, alsmede dienstverlening, met inbegrip van advisering, systeemontwikkeling, content management en document outsourcing.

Xerox Europe heeft productievestigingen in Nederland, Ierland en het Verenigd Koninkrijk en een geavanceerd R&D centrum (Xerox Research Centre Europe) in Grenoble, Frankrijk. Voor meer informatie, ga naar www.xerox.com

Xerox is het handelsmerk van Xerox Corporation. Alle andere merken en productnamen zijn handelsmerken of geregistreerde handelsmerken van hun respectievelijke ondernemingen. Prijzen, kenmerken, specificaties, mogelijkheden, vormgeving en beschikbaarheid van Xerox producten en diensten kunnen worden gewijzigd zonder voorafgaande kennisgeving.

Noot voor de redactie, niet voor publicatie.

Voor meer informatie, kijk op www.xerox.nl, of neem contact op met:
Xerox (Nederland) B.V
PR & Communications Manager
Patty de Jong
+31 (0)346255770
patty.dejong@xerox.com
 Trimedia (voor Xerox)
Petra de Jongh
+31 (0)23 750 32 10
pdejongh@trimediabenelux.com